Perfect Corp

Perfect Corp is the company behind the YouCam apps, and it sells its beauty technology to brands, retailers and salons. Its business products include virtual try-on for makeup, hair color, nails and accessories, AI skin analysis, and tools that read face shape to suggest looks.

Brands put the try-on on product pages and in store mirrors so shoppers can see a shade on their own face before buying. In a salon setting, hair color try-on can help a stylist and client agree on a direction during a consultation, with the caveat that a camera preview cannot show how color will lift on that client's real hair.

It suits brands and larger retailers more than a single salon, though some tools are offered as apps. Ask how shades are matched to your product catalog, where face images are processed and stored, and how consent is collected.